POWER BROKER TOTALS FOR 2018

Total Sales Volume
Total Transactions
Total Sales Volume
$1,424,776,652,825
Total Transactions
3,881,412
Total Agents
515,640
Total Offices
8,887
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RANK COMPANY NAME HQ STATE VOLUME Rank by
TRANSACTION
2253 company logo Coldwell Banker Heritage, Realtors OK $62,745,376 499
2254 company logo Better Homes and Gardens Elliott Coastal Living SC $61,938,476 261
2255 company logo Keller Williams Baytown TX $61,777,008 331
2256 company logo Coldwell Banker Advantage Real Estate Corporation UT $61,655,260 410
2257 company logo Coldwell Banker Waterman Realty Co. MD $61,289,580 169

STATE OF THE MARKET

Balanced 49%
Growing 27%
Challenged 13%
Booming 7%
Potential Bubble 4%

Power Broker Confidence Level

Cautiously Optimistic 59%
High 30%
Neutral 10%
Low 1%
2263 company logo Coldwell Banker Kline & Associates WA $60,109,568 277
2264 company logo Coldwell Banker Advantage One Properties OR $59,962,985 199
2265 company logo Coldwell Banker Realty III OK $59,058,702 345
2266 company logo Coldwell Banker Avenues VA $58,902,448 184
2267 company logo Coldwell Banker Best Properties AK $58,521,361 186

The Greatest Opportunity for Business

First-Time Homebuyers/Millennials 37%
Move-Up Buyers 23%
Relocating Buyers 10%
Luxury Market 10%
New Construction 9%
Investment Buyers 5%
Other 5%
All-Cash Buyers 1%

The Greatest Challenge to Business

Lack of Inventory 49%
Economic Uncertainty 25%
Disruptors 13%
Rising Interest Rates 8%
First-Time Homebuyer Struggles 3%
Housing-Related Legislation 1.5%
Student Loan Debt .5%
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Office Contraction

45% intend to open/acquire new offices
41% intend to create/increase virtual and/or mixed-use space
14% no change
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