Getting off the Merry-Go-Round
Chasing down a new client is 12 times more expensive than keeping and developing an existing client—and that’s conservative. Yet many real estate agents fixate on finding new prospects. Why? Most agents only focus on transactions, not relationships. They measure...
All Eyes on Real Estate Mastery
In the following interview, Nancy Fennell, president of Dickson Realty, a member of Leading Real Estate Companies of the World®, in Reno, Nev., discusses the local market, marketing, social media and more. Regions Served: Northern Nevada and Northern California Years...
Ask the Expert: How Can Homeowners Ensure Preparedness?
Today’s Ask the Expert column features Buddy Stark, director of Operations for HomeTeam Inspection Service. Q: What can homeowners do to ensure their home is well prepared and more energy-efficient throughout the coming months? A: Fall officially begins this...
Fed Decision: Mortgage Rates Unmoved
The Federal Reserve’s recent decision to not raise the key interest rate left mortgage rates unmoved this week, with the 30-year, fixed rate averaging 3.83 percent this week, the same as the week prior, according to Freddie Mac’s recently released Primary...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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