Marriage Equality and Its Impact on Real Estate
It has been a bit more than two years since Jim Obergefell, a former Coldwell Banker West Shell agent in Cincinnati who has since moved to Washington, D.C., won his landmark Supreme Court case, Obergefell v. Hodges, that made marriage equality the law of the land....
Face-to-Face or Facebook? Why You Need Both to Increase Leads
Technology has certainly changed the way business communications and marketing work, especially when it comes to real estate marketing. Listing details, open house locations and agent information can be sent and received in seconds, often right where your prospects...
Lack of Data Standards Costing Brokers
RESO data standards continue to improve rapidly, making it easier to move listing data and some related information—but what about data related to accounting and production, CRM, leads and referrals, transaction management, forms and contracts, website activity, front...
Commercial REALTORS® See Gains in Income, Sales Volume
Commercial REALTORS® are realizing more in gross income and sales volume, with the median annual gross income growing 11 percent to $120,800 and median sales volume rising 19 percent to $3.5 million, according to the National Association of REALTORS®’ (NAR)...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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