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Workman Success Systems Joins Forces With RE/MAX

Workman Success Systems has taken a bold step forward to help RE/MAX agents thrive even more as teams.

WSS RealTeams™ is a new system developed by Verl Workman, the CEO and founder of Workman Success Systems and a sought-after real estate coach for over 20 years. The program is designed specifically to support and grow teams. Workman has given exclusive pricing to affiliates of RE/MAX, a brand with over 123,000 agents in over 100 countries and territories worldwide.

“Together with RE/MAX, we create a competitive advantage in the marketplace,” he says. “By adding RealTeams™ and the Workman Success Systems training center, RE/MAX now has a full solution for teams.”

The cornerstone of RealTeams™ is an online portal loaded with Workman Success Systems’ videos and training content. The interface is customizable and offers tracks designed to train, support and motivate. Combined with live courses, this solution provides agents at every level with the ability to grow.

Workman says that Workman Success Systems paired with a brand like RE/MAX is a dynamite combination.

“When you take the RE/MAX business model and the RE/MAX culture of productivity and combine that with training solutions and coaching, it’s a perfect storm for teams to thrive,” Workman says.

In 1998, Workman provided technology products, including laptops and agent websites, to the real estate industry—something that was technologically forward-thinking at the time. He found agents in general were reluctant to adopt the new technology, until he started working with RE/MAX affiliates. Soon, he was selling so well to RE/MAX agents and regions across the U.S. that his focus became fulfilling orders, rather than selling them.

“That is when I first recognized that RE/MAX agents were different. They invest in their businesses; they want to be better than everybody else,” Workman says. “They want to stay ahead of the curve when it comes to technology, training and system solutions.”

So when Workman Success Systems started building a teams product four years ago, Workman says he had RE/MAX agents in mind. He enlisted them to test his programs and content, and signed on high-producing team leaders as coaching clients and users of the RealTeams™ program.

Amy Somerville, RE/MAX senior vice president of Education and Training, learned of Workman Success Systems through top RE/MAX affiliates who had worked with the company.

“I was hearing from several of our top team leaders that Verl had coached them for years,” she says. “They told me, ‘Our success speaks for itself.'”

Somerville booked Workman as a speaker for that year’s annual Ultimate RE/MAX Teams Event, and attendees reported near-immediate success from implementing Workman’s advice.

“Workman Success Systems had already started developing RealTeams, and we dove in,” Somerville says. “Some of our largest, most successful brokers and team leaders use RealTeams and the agents love it.”

To date, RealTeams™ has hundreds of active RE/MAX users engaging with one of many customized RE/MAX platforms.

Bill Burns, broker/owner of RE/MAX First offices in Jeffersonville and New Albany, Ind., says his firms are seeing great success with the RealTeams™ program.

“I have an agent who has been in the business for about 12 years who told me, ‘This class is what I needed. It kicked me in the rear and I have eight pending deals right now,'” Burns says.

Workman says the relationship between Workman Success Systems and RE/MAX is an important and unique one in the industry today.

“Our two companies together is where highest-producing agents meet the best tools, coaching and training for teams,” he says. “Until now there hasn’t been a company that has put all of those things together.”

Mary-Kate Newton is an editor with RE/MAX, LLC. A former newspaper journalist, she enjoys telling the stories of the real estate industry and its top real estate agents.

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