Buffini has announced the launch of The Agent-First CEO, the coaching company’s new free weekly podcast.
Ethan Beute, Buffini’s chief ambassador, hosts the show where he interviews a team leader who is helping agents succeed. In each episode, the two talk through what is working and how stronger agents build a stronger business.
According to a release, the show is built on a leadership model that puts agent productivity at the center. Culture, mentoring and training feed it. Recruiting, retention and profitability come out of it. Every episode maps back to that model.
“Most leaders I talk to are fighting recruiting, retention and profit as three separate battles. The leaders who are winning treat them as one problem. They invest in their agents first, and recruiting and retention get easier. This show is where they share their systems, strategies, stories, struggles and successes,” Beute said.
“Too many leaders are stuck managing when their agents need them to lead,” Buffini Chairman and Founder Brian Buffini said. “Leading means building a culture people want to be part of, mentoring them and training them to get better every year. Do that, and your agents get more productive. Recruiting gets easier, your best people stay and the business gets more profitable. That’s what an agent-first CEO does.”
In the release, the podcast is geared towards:
- Brokerage owners who want a healthy, profitable business with agents who perform consistently, and more time leading instead of reacting.
- Team leaders who want a productive team, clear expectations and agents who keep developing without coaching every deal themselves.
- Emerging leaders and operations staff moving from doing the work to leading other people.
- Buffini Leadership Coaching™ Members who want another way to stay in the leadership conversation they are already part of.
The podcast also offers listeners:
- A new guest every week, where Beute interviews a team leader or brokerage owner. Some episodes feature a leadership expert or a panel of Buffini coaches.
- Availability on every major platform. New episodes are published weekly on YouTube, Apple Podcasts and Spotify.
- A writeup with every episode. Each episode gets a page on buffini.com with key takeaways and a full transcript, so you can skim before you listen.
Beute has hosted more than 500 podcast episodes, including a show built specifically for team leaders, according to the release.
Listeners can find the trailer and every episode at buffini.com/agentfirst, but episodes are available on YouTube, Apple Podcast and Spotify as well. New episodes are released every Wednesday.
The Agent-First CEO is separate from Brian Buffini’s six-module Agent-First CEO training program—which is available exclusively to Leadership Coaching Members—the release states.
Members also get a monthly Leadership Three-On-One video featuring Beute, Leadership Coaching Members and Buffini leadership coaches. The training program gives members a structured system to apply it in their own business.
For more information, visit https://www.buffini.com/.
