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Differentiation Sells Homes, Not Marketing

by | May 7, 2007 | Uncategorized |

RISMEDIA, May 8, 2007—Everyone knows the old adage when it comes to real estate – location, location, location. But when it comes to successfully marketing a listing in a buyers market your mantra should be – differentiation, differentiation, differentiation. Existing...

Agent Recruiting Just Got Personal.

by | May 7, 2007 | Uncategorized |

New marketing technology can send personalized mailers to each recruit on your mail list RISMEDIA, May 8, 2007—Recruiting experienced agents is one of the greatest challenges that brokers face. Each recruit wants to feel like your only recruit, your number one draft...

Selling Your Home in a Slumping Market

by | May 7, 2007 | Uncategorized |

RISMEDIA, May 8, 2007—When your local housing market is in a free fall and you have to sell, what do you do? You want top dollar, you may also need to sell in a hurry, especially if moving day is right around the corner. In a tight housing market, remember that you...
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