Senate Bill Seeks to Remove Major Barrier to Black Homeownership
The U.S. Senate accepted the bipartisan introduction by Senators Sherrod Brown (D) of Ohio, Doug Jones (D) of Alabama, and Cory Gardner (R) of Colorado of the American Dream Down Payment Savings Act of 2020 (S-4414). According to the Urban Institute, the major barrier...
Build the Middle for Retention and Profit
Grow Production Through Second and Third Quartile Agents for Maximum Success Top tier agents and newly licensed agents receive a lot of attention in real estate. They represent the present and the future, and are very easily recognized. However, the true lifeblood of...
Your Past Clients and Sphere the Cornerstone of Your Business
Your past clients and sphere truly are your most important area of lead generation and focus. Your plan should include how you will market to them, how often you will call them and what will you say when you call. You will also want to set a budget and timelines for...
Online Brokerages Provide Added Benefits During COVID
During the COVID-19 pandemic, which has struck the California real estate market, we as a community and industry have seen and experienced ever-changing policies, protocols and guidelines. From virtual tours and open houses, masked and gloved home inspections, and...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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