Survey: Agents Optimistic About the Housing Market Heading Into Summer
Any shifts or emerging trends in the market—how many home shoppers show up to an open house, how long negotiations take or how long a listing stays on market—are first experienced by agents on the front lines of U.S. real estate transactions, and a new survey shows...
PCE Report: Inflation Up in April, Making Rate Cuts Less Likely
Inflation in April rose to 3.8% year-over-year, up from 3.5% in March, according to the Personal Consumption Expenditures (PCE) Index, released May 28, which is the Federal Reserve’s preferred gauge of inflation. That likely puts a damper on the Fed lowering interest...
Op-Ed: The Code of Ethics Already Tells Us How to Judge Private Exclusives
On May 12, in federal court in Chicago, Zillow sued Compass and the listing service MRED under the Sherman Act, alleging coordinated conduct to restrict access to listing data. Four days earlier, Compass had terminated all its direct listing feeds to Zillow...
The Listing Strategy Conversation Agents Should Be Having With Every Seller
I was on the Real Estate Insiders Unfiltered podcast recently, and one of the moments that seemed to resonate most was when I walked through how I’d actually use Zillow Preview as a listing agent—the sequencing, the timing, the pitch to a seller. It was a quick...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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