Create a Lucrative Business With What’s Right Beneath Your Feet
One of my favorite books is “Acres of Diamonds,” by Russell Conwell. Although it was first published in 1890, the lessons it covers prove just as true today as when Conwell first presented them more than a century ago. At its heart is the parable of a...
Commentary: Let the Prime-Time Housing Market Begin
In this commentary, J. Lennox Scott, chairman and CEO of John L. Scott Real Estate, discusses the housing market nationally and in Puget Sound/Seattle, Wash. The arrival of Daylight Savings triggers a burst in new listings, and more listings lead to more sales. In...
A Good Mix of Content Yields the Greatest Social Media ROI
Social media is too easy to make big mistakes—yet more than half of REALTORS® polled in a recent Realtors Property Resource® (RPR®) study said they aren’t getting the expected ROI on their social media investments. Where, why and how? Actually, the answer is...
Regulatory Relief Bill Passes Senate
Following the financial crisis of 2008 and the Great Recession, the federal government imposed regulations in the form of the Dodd-Frank Wall Street Reform and Consumer Protection Act—an effort to ensure financial stability and consumer protection. Senate Banking...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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