When Data Makes the Difference
How HouseCanary Is Giving Agents a Competitive Edge Editor’s Note: The following is the cover story in the December issue of RISMedia’s Real Estate magazine. It’s no secret: The value of the real estate agent is under attack. With a slew of...
6 Ways to Ensure Your Website Connects With Today’s Buyers
It’s no secret that buyers love searching for homes online. For many years, research has found that this is how the overwhelming majority of buyers begin their search. Once buyers are ready to get serious, how do they select an agent? While referrals play an...
Homeowners Spend Less, Renters Spend More
Incomes are not keeping pace with rents. More earnings are needed for rent than in years past—now 29.1 percent of the median monthly income, versus the 25.8 percent needed prior to the recession, according to an analysis recently released by Zillow. The difference...Apartment Rents Fall in November
Apartment rents, on average, fell by $1 in November to $1,358, according to data compiled from 121 markets recently released in a report by Yardi® Matrix. “Despite the slight dip…the overall growth rate remains steady amid headwinds that include a cycle high of...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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