Marketing Automation or Human Touch?
There is no doubt that the presence of automation software has helped real estate businesses operate more efficiently and smoothly than ever before. It is now common for teams to use CRMs, AI chat bots, automated email marketing, task management software and more. For...CoreLogic: U.S. Serious Delinquencies Spiking Despite Strong Housing Demand
CoreLogic® recently released its monthly Loan Performance Insights Report for July 2020. On a national level, 6.6 percent of mortgages were in some stage of delinquency (30 days or more past due, including those in foreclosure). This represents a 2.8-percentage point...As National Hispanic Heritage Month Draws to Close, NAR Launches ‘NAR en Español’ Website
The National Association of REALTORS® (NAR) recently launched NAR en Español, a fully-Spanish sub site to the association’s main webpage, nar.realtor. As its Spanish-speaking membership continues to rise at a historic pace, the group’s NAR en Español...John L. Scott Real Estate Names New Company Growth Officer
John L. Scott Real Estate has brought on Monty D. Smith as the company’s new company growth officer (CGO). Smith brings more than 25 years of diverse real estate experience, both from a regional and national level, to this newly-created position. In this role,...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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