Create Your Personal Brand Message in 3 Simple Steps
In today’s competitive marketplace, you need a strong personal brand to stand out from the crowd. No matter how you plan to work in real estate—as an individual, with a team or in your own brokerage—you must consider what your professional name and reputation...
3 Ways to Get Your Office Ready for Post-COVID Life
As vaccines continue to roll out and case numbers continue to decline, agents across the country are beginning to prepare for “Life After COVID.” Though there is mass speculation as to when that might be, there is a growing consensus that mass vaccination...
Do You Recruit Using Manipulation or Invitation?
“We LOVE Referrals!” How often have you seen or used that message on the back of a business card or marketing piece? Of course we love referrals, and so does everybody else, both in business and in our personal lives. This has become a standard slogan...
A Platform for Agent Training and Increased Value
A Branded Company Platform Will Launch Agents, Grow Sales and Increase Retention Depending on the size of your brokerage, you may or may not already have an internal learning platform for training new and experienced agents. Even if you do, that training may be...
How to Make Sure Your Joint Venture Is RESPA Compliant
If you are considering a marketing service agreement (MSA) or a joint venture, you need to be aware of one important factor, and that is compliance. You must iron this out prior to proceeding into any partnership. RESPA violations can be costly to both companies,...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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