by Susanne Dwyer | Oct 17, 2012 | Best Practices, Coaching, Marketing, News |
October is a meaningful month. It means the start of the fourth quarter, the next season, change. To me, it also represents hope, triumph and tribute in the fight against breast cancer, because it’s Breast Cancer Awareness Month. As a breast cancer survivor, I look...
by Susanne Dwyer | Oct 15, 2012 | Best Practices, Coaching, Marketing, News |
If there was an overriding theme to RISMedia’s 2012 Real Estate CEO Exchange, which brought a cross section of the real estate industry’s top movers and shakers to New York City’s Yale Club in early September, it was that 2013 will be the year for brokers to take back...
by Susanne Dwyer | Oct 15, 2012 | Best Practices, Coaching, Marketing, Technology |
Facebook, LinkedIn, Twitter, Pinterest, Google+…blah, blah, BLAH! Two important statistics that should be front and center for every broker and agent: • 87 percent of consumers start their home search online. • 41 percent of consumers still rely on personal referrals...
by Susanne Dwyer | Oct 14, 2012 | Coaching, News |
Smart phones have replaced laptops as the mobile professional’s primary sales tool. Apps associated with at least one consumer service company display digital home listings with a link to the nearest agent. REALTORS® are increasingly being rated on popular...
by Susanne Dwyer | Oct 13, 2012 | Best Practices, Best Practices, Best Practices, Coaching, Consumer, Marketing, News, Technology |
Marketers are constantly searching for new innovations in the mobile space to improve the results of their campaigns. Mobile successes begin with the same marketing fundamentals you apply to other channels, but understanding your customers’ behaviors and how they use...
by Susanne Dwyer | Oct 11, 2012 | Best Practices, Broker, Broker, Broker, Coaching, Marketing, News, Technology |
In September, I had the good fortune to attend RISMedia’s Real Estate CEO Exchange and, as always, their team, led by John Featherston, put together an absolutely phenomenal event. From start to finish, the day-and-a-half-long agenda kept all those in attendance fully...