Millennials: The Grand Enigma
Millennials are an enigma constantly challenging the behaviors of previous generations. Currently the largest population sector—overtaking baby boomers in 2016, according to U.S. Census Bureau population estimates—millennials’ role in the workforce is...
You Better Know What’s Next
If you’re interested in mastering the art of working with buyers, you need to always be able to answer the question, “What’s next?” Even though logic tells us a homebuyer will work diligently toward buying a home and only take steps toward that...
Why Is It So Hard to Pick Up the Phone?
In a session with a coaching client the other day, he asked me, “Why is it so hard to pick up the phone?” He said that he schedules in the time to prospect every day, but when it comes time to actually pick up the phone, he freezes and can’t bring...
Creating the Ultimate Buyer Experience
Whether you work with both buyers and sellers or focus strictly on buyers, you want to provide the ultimate experience for your clients. The reality is, consumers view their experiences working with real estate agents quite a bit differently. In fact, in surveys,...
Dos and Don’ts of Real Estate Landing Pages
We all know that in order to succeed in business, you must market yourself. You post to Facebook consistently, write blogs, send emails and even cold-call. You’re a marketing machine, but you’re still not bringing in as many leads as you’d like. If...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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