How to Create a Geographic Farm and Win More Listings
Stop spending your days weaving your way back and forth across town for showings, listing appointments, and open houses. Instead, shift your focus and marketing efforts to a geographic farm from which you can solicit the bulk of your business and make meeting your...
6 Steps to a High Online Lead Conversion Rate
In the following interview, Rachel Adams, REALTOR® with Keller Williams Realty in Roseville, Calif., discusses her team’s exponential growth—and the online lead-generating efforts that started it all. You’re relatively new to the real estate business, yet...
What’s the Secret to Successful Lead Generation?
I’ve always said real estate has its seasons. At the beginning of the year, many agents are feeling motivated—they’ve set their goals, their energy is high and they’re ready to make it a great year. That’s why the first quarter of the year is...
3 Top-Secret Strategies That Will Make You a Rock Star
Have you ever sat down and made a list of what you think you do differently from your competition? To the consumer, the real estate agent doesn’t carry a high brand of differentiation, as it appears we all do the same kinds of actions to get a property sold....
Connect With Clients Through an Online Content Program
The National Association of REALTORS® 2016 Profile of Home Buyers and Sellers reports that 95 percent of today’s buyers start their home search process online, compared with only 2 percent in 1995. We all know having an online presence is critical for real...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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