The ‘Mobile First’ Mentality
We’ve all heard of the ‘mobile first’ mentality, persisted by quotes from tech giants such as Dr. Eric Schmidt, executive chairman of Google, who said, “If you don’t have a mobile strategy, you don’t have a future strategy.” We recently saw this go from concept to...The NAR Power Broker Roundtable: What’s Up Next? Predictions from Silicon Valley
The Power Broker Roundtable is brought to you by the National Association of REALTORS® and Jeff Barnett, NAR’s Special Liaison for Large Firm Relations. Watch for this column each month, where we address broker issues, concerns and milestones. Moderator: Jeff...Broker Best Practices: Buyers Abound as Market Continues to Turn
Dealing with a picky buyer can be a frustrating process. Dan Spransy, President of Realty Executives Cooper Spransy, has his method down hard. “I’ll bring the MLS up and let them drive it and see,” says Spransy. ”You can either raise your budget significantly or give...Questions to Answer before Your Next Redesign
Why is it that website redesigns with the best intentions always seem to find a way to go awry? Although every company is different, we tend to see the same types of redesign challenges casting common frustrations to those stuck in the mud of developer contracts, .psd...Paid Leads vs. Prospecting – It’s Not ‘One Size Fits All’
There has been lively debate on the merits of prospecting for leads versus using a paid lead program. At realtor.com® and Top Producer® we provide both solutions—and what we offer is segmented by where your agents are in their careers. A newly licensed agent...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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