Agents: See Yourself as a Business
Of all the reasons real estate agents succeed or fail, one element seems especially telling: how they see their role. In my experience, agents who approach their career as a business and not a job are better positioned for success. We work in a tough, competitive...
Game On! 5 Steps to Using Gamification to Incentivize and Reward Your Team
It’s easy to gamify our sales world. Most of our agents who lead teams of any size are top performers who are very competitive by nature. Using gamification with your team members will motivate, track, collaborate, inspire and reward their success, and create...
5 Ways to Elevate Your Leadership
What makes a good leader? This is a complex question that leaves many of us struggling to understand why we have underperforming team members or have a constant turnover of key players. I managed one of the top RE/MAX teams in the Southwest region for over 15 years,...
Power Teams: The Hollywood Treatment, in Marketing and Service
As a 20-something, Seth O’Byrne was brewing coffee interning at a local RE/MAX. There, he absorbed how the agents in the brokerage built their business, and how they came into success—and, how fulfilled they were in their profession. “I was seeing people...
3 Ways to Tackle Data Security in Your Brokerage
Let’s face it: Cybersecurity may be a broker’s least favorite topic. In today’s digital age, however, it’s impossible to ignore. Imagine the consequences of accidentally exposing clients’ confidential data. What would happen if a hacker...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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