by Susanne Dwyer | May 30, 2018 | Agent, Best Practices, Latest News, Lead Gen, Lead Story, Trending |
Real estate farming is possibly the most proactive position an agent can take to build inventory, especially in today’s short-supply market. The method includes a series of steps that analyze a given neighborhood, ZIP or market area to determine how many homes...
by Susanne Dwyer | May 30, 2018 | Agent, Best Practices, House Canary, Latest News, Teams |
For decades now, teams have been on the rise in real estate—an industry that’s been slow to catch on to the fact that clients can be better served with a team approach. Further, agents are living more balanced lives both as team leaders and team members. While...
by Susanne Dwyer | May 30, 2018 | Best Practices, Broker, House Canary, Latest News, Trending |
Any real estate agent knows that the road from lead generation to closing a transaction can be one riddled with landmines. How do I craft the perfect elevator pitch? What do I say when a prospect tells me he has an agent in the family? What does the lender do? When it...
by Susanne Dwyer | May 30, 2018 | Best Practices, Broker, House Canary, Latest News |
As sales managers, our job is to motivate and push our agents to help them reach their goals. Done the right way, it is very easy to create a cadence of high performance by setting the bar higher. When you create an environment of high energy and accountability, you...
by Susanne Dwyer | May 29, 2018 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, Latest News, Lead Gen, Marketing, Marketing, Social Media, Teams |
As a real estate professional, there are a lot of things to take care of each day, but worrying about social media marketing doesn’t need to be one of them. That’s one reason we’re very excited that Back At You Media is a new partner in NAR’s...
by Susanne Dwyer | May 28, 2018 | Best Practices, Best Practices, Broker, Broker, House Canary, Latest News, Lead Story, Marketing, Trending |
For real estate brokers, online marketing may be one of the most difficult aspects of your job. First, you need to develop strategies that will promote your brand while also supporting your listings and your agents. On top of that, your marketing options keep changing...