Is Culture a Part of your Business Model?
Some dollar-producing activities are less obvious to us because they have since been thought of as ancillary or perhaps supplemental to our business and the work we do every day. For example, we all know that company culture is necessary for a successful business, but...
Radically Differentiate Yourself to Win More Listings
Know and Communicate Why Owners Should Choose You as Their Listing Agent Winning listings—and creating the opportunities to do so—requires that you quickly and compellingly communicate why you are the best choice for potential clients. When speaking with potential...
Teams, Too, Can Plateau: A New Brand and Broker Could Be the Answer
Working within a real estate team is more commonplace than ever in the industry. And like other business models, there are pros and cons. Most teams operate with each member pitching in and sharing willingly in the spirit of collaboration to better serve clientele....
Winning the Listing on Your First Appointment
Dos and Don’ts to Maximize Your Opportunities When Meeting With Owners Especially in a hyper-competitive listing market, it is important that you and your team members are on top of your game when meeting with owners for a potential listing. This means not only...
Create Your Personal Brand Message in 3 Simple Steps
In today’s competitive marketplace, you need a strong personal brand to stand out from the crowd. No matter how you plan to work in real estate—as an individual, with a team or in your own brokerage—you must consider what your professional name and reputation...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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