by Susanne Dwyer | Mar 21, 2018 | Agent, Agent, Best Practices, Best Practices, Branding, Buying/Selling, House Canary, Latest News, Marketing, News, Niche |
The following information is provided by the Center for REALTOR® Development (CRD). Current and former military are a huge demographic segment in the U.S. According to the most recent Demographics Report (2015) from Military OneSource, prepared for the U.S. Department...
by Susanne Dwyer | Mar 20, 2018 | Agent, Best Practices, Business Insights, House Canary, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending |
Today’s Ask the Expert column features Patty McNease, director of Marketing for Homes.com. Q: What are native ads, and why should I incorporate them into my advertising mix? A: There are a lot of ways to advertise online. Banner ads have been an advertising...
by Susanne Dwyer | Mar 20, 2018 | Best Practices, Best Practices, Branding, Broker, Broker, House Canary, Latest News, Marketing, News, Spotlights |
In the following interview, Mark Fields, president of CENTURY 21 Mark Fields and Associates in Asheville, N.C., discusses branding, culture, luxury marketing, and more. Region Served: Asheville, N.C., and surrounding areas Years in Real Estate: 40+ Number of Offices:...
by Susanne Dwyer | Mar 19, 2018 | Agent, Best Practices, House Canary, Latest News, Lead Story, Trending |
It doesn’t matter whether you’re selling widgets or real estate; the sales game is all about relationships—and you’re only as good as your last referral. Most agents get hung up on making calls to their clients because they think it’s dirty to...
by Susanne Dwyer | Mar 19, 2018 | Agent, Business Insights, House Canary, Latest News, Marketing, Marketing, Social Media, Trends |
The social landscape may be changing, with more platforms adapting to the needs of consumers rather than advertisers. The question is: Will it benefit or harm those who use social media as a tool for business-building? The latest social entrant doesn’t paint a...
by Susanne Dwyer | Mar 18, 2018 | Best Practices, Broker, House Canary, Latest News, Lead Story, News, Spotlights, Trending |
This month’s National Association of REALTORS® (NAR) Power Broker Roundtable discusses fraud and security strategies. Moderator Christina Pappas, District Sales Manager, The Keyes Company, Miami, Fla.; Liaison for Large Firms & Industry Relations, NAR...