Tips to Generate Leads and Trust in a Tough Market
Jonathan Mack went into real estate seven years ago, not realizing his claim to fame and amazing sales success would actually come from appearing in his own real estate videos. Mack is the CEO of Mack Real Estate in San Diego, Calif. He implemented video marketing...
Unconventional Mortgages Predicting Housing Crisis? Unlikely, Experts Say
The housing bubble of 2006 and 2007—the prelude to the years-long period of economic decline known as the Great Recession—was, in part, exacerbated by a fundamentally restriction-less handout of mortgage loans. In this haste to lend money, banks and other institutions...
Reverse Mentorships: Why Pairing Up With Someone Older/Younger Is Mutually Beneficial
We recently surveyed licensed real estate professionals and asked them what’s working best in their business, and what’s working least. We analyzed the data from over 1,000 responses and found that for agents with less than three years of experience,...
The Evolution of Agent Teams
And How the Best Have Gone From Startup to Powerhouse Editor’s Note: This is the cover story in the February issue of RISMedia’s Real Estate magazine. Subscribe today. While the growth of agent teams has been prolific in the last decade, and the...
Women in Real Estate: Business-Building Insights From RISMedia’s 2019 Newsmakers
A considerable number of this year’s RISMedia Real Estate Newsmakers are women who are making waves in the industry, advancing their businesses and significantly contributing to their communities. What’s the secret to their success? Strategies range from a...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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