Strength in Numbers: Be a Force for Positive Change With the REALTOR® Party
What’s the REALTOR® Party? It’s a powerful alliance of REALTORS® and REALTOR® Associations, and the only advocacy group in America that fights exclusively for homeownership, real estate investment, strong communities and the free enterprise system. Ever...
New! Advertise With Instagram Stories
In real estate, agents focus on telling stories. Whether it’s the seller’s memories in their old home or the buyer’s hopeful dreams in their new one, agents try to build emotional connections with their clients. Launched in 2010, Instagram has grown...
What’s in Your Playbook?
In the very memorable Capital One credit card commercials, Samuel L. Jackson cleverly asks, “What’s in your wallet?” My question for you is, “What’s in your playbook?” From individual agents to mega teams, I think every real estate...
Confidence in Housing at New Peak
Confidence in housing is at a new peak, with enthusiasm among sellers soaring, according to the April Fannie Mae Home Purchase Sentiment Index® (HPSI). At 91.7, the Index plowed through its previous record, climbing 3.4 percentage points month-over-month and five...
Cybersecurity Protocol? Many Don’t Have One, or Don’t Know If They Do
In the age of breaches and fraud—and in an industry becoming more and more reliant on technology—agents and brokers are contending with ever-evolving issues related to security. Disconcertingly, many either do not have a brokerage cybersecurity policy, or are not...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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