Trump’s Tax Plan: So Few Details, So Much for Brokers to Watch
Brokers have been busy parsing the statement of principles issued in the spring by U.S. Treasury Secretary Steve Mnuchin announcing “a massive tax cut for businesses and massive tax reform and simplification.” Brokers and real estate professionals from all...
High-Tech and Human Hustle: CENTURY 21® Expands Its Reach as a Real Estate Force
While other companies and franchisors are working toward earning the attention of the industry, a growing number of real estate professionals looking for a new place to call home are seeking out the iconic CENTURY 21® brand, which is known in the market as a community...
Top 20 States for Home Renovations
One of the many advantages of owning a home is the ability to add—and recoup—value. A recent study by Hearth, a FinTech startup, ranked the states with the most homeowners planning to renovate in 2017, with the top 20 states mostly concentrated in the East, Midwest...
How to Leverage Snapchat’s New ‘Snap Maps’ in Real Estate
Real estate is an image-based business. Agents use photos and videos to both visually and emotionally connect with prospects. While many agents use social media sites like Facebook and Twitter, others are turning to different platforms to reach younger buyers. With...
Pending Home Sales Flop
Pending home sales flopped in May as inventory continued to drag on the housing market, down 0.8 percent in the National Association of REALTORS® (NAR) Pending Home Sales Index (PHSI). The PHSI posted 108.5 in May, down from 109.4 in April. The Index is based on...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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