by Susanne Dwyer | Apr 3, 2016 | Agent, Agent, Best Practices, Broker, Broker, Marketing |
Email is easily the most ubiquitous digital communication technology. Ninety-five percent of online consumers have at least one email address and most check their email every day. If you are not incorporating this valuable tool into your real estate marketing, you are...
by Susanne Dwyer | Mar 29, 2016 | Agent, Agent, Best Practices, Coaching, Marketing, News |
One thing we can always count on is change, and today we are on the cusp of big events in the world of real estate. Five years from now, the way agents engage with the market will be markedly different than it was five years ago. Consumers are evolving and it is...
by Susanne Dwyer | Feb 14, 2016 | Agent, Broker, Marketing |
Adwerx recently announced a new product that delivers digital ads to an agent’s sphere of influence. The real estate agent is able to choose exactly who to target online by uploading a list of emails or phone numbers. The Agent’s ads show to their sphere...
by Susanne Dwyer | Jan 4, 2016 | Agent, Content Generation, Marketing, Marketing, Social Media |
There is a line in online marketing that “content is king.” There’s no arguing that content is the most essential piece to building an online marketing strategy. The second most important piece is creating a great promotion strategy that ensures your content reaches...
by Susanne Dwyer | Sep 28, 2015 | Agent, Agent, Best Practices, Coaching, Marketing, News |
Today’s Ask the Expert column features John Wendorff, The Personal Marketing Company’s chief encouragement officer. Q: When it comes to real estate, what are the three R’s real estate professionals must focus on in order to find long-term success? A: Most of us...
by Susanne Dwyer | Jun 23, 2015 | Agent, Agent, Best Practices, Broker, Broker, Marketing, News |
You read tips from top coaches and strategists all the time, but what about advice from top-producing agents and brokers? We’ve often found that the best practitioners are often too busy closing deals to share best practices, so we did the work for you. Below, check...