by Susanne Dwyer | Oct 11, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
We live in an image-driven real estate world. While it’s always been generally true, now more than ever, houses are sold on the strength of visual media. More vibrant images—including high-quality video, 3D, aerial or floor plans—entice the consumer to see that...
by Susanne Dwyer | Sep 17, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
Successful real estate professionals know the importance of using all the tools at their disposal. In today’s selling environment, video can be one of those effective tools. Whether you’re new to video technology or a seasoned pro, understanding how it can...
by Susanne Dwyer | Sep 9, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
In an age where it seems like everybody is trying to sell something, marketers need to up their game. With advertisements oversaturating social media and other websites, attracting customers through these methods feels nearly impossible. In fact, one study found that...
by Susanne Dwyer | Aug 19, 2020 | Agent, Agent, Best Practices, Latest News, Lead Story, Marketing |
Even during these uncertain times, the strongest real estate marketing strategies are always looking to prioritize connection with clients. Of course, the ways that we connect have definitely changed during the COVID-19 pandemic, but the reasons for wanting to...
by Susanne Dwyer | Aug 12, 2020 | Agent, Agent, Best Practices, Branding, Latest News, Marketing |
In a world filled with negativity, we could all use a little more hope and optimism in our lives. As a real estate professional who prioritizes relationships, you can become a powerful source of influence and positivity for the people in your circle. How? By focusing...
by Susanne Dwyer | Aug 3, 2020 | Agent, Agent, Best Practices, Latest News, Marketing |
An unpredictable and changing market can make budgeting a real challenge, especially when it comes to marketing expenses. Immediately, questions arise: Should I increase or decrease the amount of money I’m spending on marketing? What’s the best thing I can...