by Susanne Dwyer | Nov 5, 2019 | Agent, Best Practices, Best Practices, Branding, Latest News, Lead Story, Marketing |
Ask an agent what they do and they’ll often respond with, “I sell real estate.” But it’s the answer to the question about where they sell that’s the real differentiator, as it makes them one of many—or places them among the elite. If they...
by Susanne Dwyer | Oct 27, 2019 | Agent, Best Practices, Branding, Latest News, Marketing, Trending |
What really makes an agent an expert? You could ask a number of people and get many different responses; however, I’d hedge a bet that being an effective and engaging communicator would be pretty consistent across the board. Now, it’s quite difficult to be...
by Susanne Dwyer | Oct 20, 2019 | Agent, Best Practices, Best Practices, Latest News, Lead Gen, Marketing |
Real estate can be a competitive field, and locking in listings is often challenging. If you’re currently trying to get established in a particularly cutthroat market, some challenges may arise in the form of competition from existing agents, a personal lack of...
by Beth McGuire | Sep 29, 2019 | Best Practices, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending |
While real estate will always be a relationship business, the nature of those relationships is becoming increasingly more “digital.” In fact, the National Association of REALTORS® (NAR) claims that 44 percent of recent buyers looked online at properties...
by Beth McGuire | Sep 26, 2019 | Agent, Best Practices, Best Practices, Latest News, Lead Story, Marketing, Trending |
While the market is shifting, many still consider it to favor sellers. Luxury property sales have begun to slow, but many affordably-priced homes are still moving quickly. However, some agents are finding that this isn’t the case for them. When a home sits on...
by Jameson Doris | Sep 26, 2019 | Best Practices, Latest News, Marketing, Tip of the Day |
When you’re putting a home on the market, it’s more than a property. You need to sell the fact that it is someone’s future home, and not just another house. Part of that is making sure your property descriptions attract attention and create a...