by Susanne Dwyer | Aug 18, 2019 | Best Practices, Branding, Latest News, Lead Story, Marketing, Trending |
Email has become one of the most preferred communication channels for modern-day consumers. This is largely due to its effectiveness and versatility in driving genuine engagement between a brand and their customers. But, there are a few mistakes commonly made that can...
by Susanne Dwyer | Aug 8, 2019 | Agent, Best Practices, Best Practices, Latest News, Lead Story, Marketing |
Since 2013, the National Association of REALTORS® has seen a consistent increase in agent membership year-over-year. Despite this growth, not all of these agents are able to stay in for the long haul. As Buffini & Company Founder and Chairman Brian Buffini says,...
by Susanne Dwyer | Aug 4, 2019 | Agent, Agent, Best Practices, Best Practices, Latest News, Lead Gen, Marketing |
To hold an open house or not to hold an open house? The debate has raged on for years, with many agents abandoning the practice altogether. However, as many top earners will attest, the value of a real estate open house is tremendous. Even if you don’t sell a...
by Susanne Dwyer | Aug 1, 2019 | Agent, Best Practices, Best Practices, Broker, Latest News, Lead Gen, Marketing |
The world is a vastly different place compared to what it was just a decade ago. LeBron James was still struggling to get past the Celtics, The Black Eyed Peas were winning music awards and Facebook was just starting to emerge as the cool new place to hang out online....
by Susanne Dwyer | Jul 27, 2019 | Best Practices, Content Generation, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending |
It’s summer, and one of the busiest times of year for real estate sales. And while getting active on social media may not be your top priority, summer is actually a great time to work on your online presence. Here are five ways you can cook up some serious...
by Suzanne De Vita | Jul 25, 2019 | Agent, Best Practices, Best Practices, Branding, Latest News, Lead Gen, Marketing |
The first thing I thought about when I sat down to write this article is how much money I’ve wasted on marketing over the years. Hopefully after you read this, I can save you from doing the same. I’ve found that I get a much better return on my investment...