by Susanne Dwyer | May 11, 2017 | Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, Latest News, Marketing, Marketing, Social Media, Trends |
It was back in 1991 that Faith Popcorn wrote her “Popcorn Report,” a book that explained her theory of “cocooning,” a desire to surround ourselves with the amenities of home, which would not be a fad; it would be a trend. When a trend remains...
by Susanne Dwyer | May 10, 2017 | Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, Latest News, Marketing, Marketing, News, Social Media, Spotlights, Trending |
In the following interview, Jeanette Schneider, vice president of Management Services for RE/MAX of Southeastern Michigan, discusses the firm’s approach to marketing, and the local housing market. Facebook: @remaxsemi Maria Patterson: How did you first get into...
by Susanne Dwyer | May 4, 2017 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Latest News, Lead Story, Marketing, Marketing, Social Media, Teams, Trending, Trends |
As a real estate agent, conducting business on your personal Facebook profile limits the opportunities to market your business; creating a Facebook Business Page allows you to open doors to reach your target market without hassle. With that said, Facebook Business...
by Susanne Dwyer | May 1, 2017 | Agent, Agent, Best Practices, Best Practices, Broker, Broker, Latest News, Marketing, Teams, Trending |
Spring is here, which means the busy season is upon us! So far, inventory is falling short of buyer demand and the median home price is on the rise, up $10,000 to $260,000 for the first time since May 2016. How do you prepare for this seasonal shift? In order make...
by Susanne Dwyer | Apr 24, 2017 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Latest News, Lead Gen, Marketing, Marketing, Social Media, Trending |
Editor’s Note: This was originally published on RISMedia’s blog, Housecall. See what else is cookin’ now at blog.rismedia.com: 4 Fictional Towns That Would Be Bad for Real Estate How to Make Your Home More Energy-Efficient Take Pet Pampering to the...
by Beth McGuire | Apr 22, 2017 | Agent, Agent, Best Practices, Best Practices, Branding, Latest News, Marketing, Teams |
Today’s Ask the Expert column features John Bunker, marketing director at RealEstateCalendars.com. Q: In what ways can I showcase my American pride—as well as my pride in being a real estate professional—while staying in touch with my clients? A: As we celebrate...