by Susanne Dwyer | Feb 16, 2017 | Agent, Best Practices, Best Practices, Latest News, Lead Gen, Marketing, Teams |
Today’s Ask the Expert column features Arthur Darmanin, CEO of Sellstate Realty Systems Network, Inc. Q: Why should I bother having a business plan? A: It may be hard to believe, but your success or failure may depend on having a good business plan with a...
by Susanne Dwyer | Feb 15, 2017 | Agent, Best Practices, Best Practices, Latest News, Marketing, Teams |
Somebody once said, “If we keep on doing what we’ve been doing, we’ll get the same results,” which works just great if you happen to be on the right track to begin with. But in today’s ever-changing real estate market, there’s a new...
by Susanne Dwyer | Feb 15, 2017 | Agent, Agent, Best Practices, Best Practices, Broker, Broker, Latest News, Marketing, Teams, Trending |
The word “millennial” has evolved into a pejorative within the real estate industry. With a cringe factor reaching the same level as terms like “glamour shot” and “sub-prime,” you would be hard-pressed to discuss it with an agent...
by Susanne Dwyer | Feb 13, 2017 | Best Practices, Business Insights, Content Generation, Latest News, Marketing, Marketing, News, Social Media, Spotlights, Trending |
In the following interview, Carlos Gomez, associate broker, Gorbutt Group Team, Coldwell Banker in White Plains, N.Y., discusses his team’s trajectory, and the social media marketing system positioning them in front of new clientele. Region Served: Westchester...
by Susanne Dwyer | Feb 9, 2017 | Agent, Best Practices, Broker, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending |
In Part 2 of this series, Campaign Creation, you learned how to access your Ads Manager and select your campaign objective (“traffic”). You are now ready to set up your audience, select your ad placement, and determine your budget. Audience According to...
by Beth McGuire | Feb 7, 2017 | Best Practices, Branding, Latest News, Marketing, Marketing, Social Media |
Reaching thousands of people with a single post, sharing property information, and geo-targeting potential clients with paid ads are all benefits of using social platforms for your real estate business. When using any platform, however, there are specific steps you...