by Susanne Dwyer | May 11, 2017 | Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, Latest News, Marketing, Marketing, Social Media, Trends |
It was back in 1991 that Faith Popcorn wrote her “Popcorn Report,” a book that explained her theory of “cocooning,” a desire to surround ourselves with the amenities of home, which would not be a fad; it would be a trend. When a trend remains...
by Susanne Dwyer | May 10, 2017 | Agent, Best Practices, Branding, Broker, Latest News, Marketing, Teams |
The following information is provided by the Center for REALTOR® Development (CRD). The National Association of REALTORS® (NAR) and all of the organizations affiliated with it offer education in classroom or online format, and one or more credentials called...
by Susanne Dwyer | May 10, 2017 | Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, Latest News, Marketing, Marketing, News, Social Media, Spotlights, Trending |
In the following interview, Jeanette Schneider, vice president of Management Services for RE/MAX of Southeastern Michigan, discusses the firm’s approach to marketing, and the local housing market. Facebook: @remaxsemi Maria Patterson: How did you first get into...
by Susanne Dwyer | May 4, 2017 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Latest News, Lead Story, Marketing, Marketing, Social Media, Teams, Trending, Trends |
As a real estate agent, conducting business on your personal Facebook profile limits the opportunities to market your business; creating a Facebook Business Page allows you to open doors to reach your target market without hassle. With that said, Facebook Business...
by Susanne Dwyer | May 2, 2017 | Agent, Agent, Best Practices, Branding, House Canary, Latest News, Lead Story, Marketing, Teams |
Looking to take your marketing and branding to the next level? The following tips will help get you there. Know Your Audience Begin by asking yourself who your target client is, and have that person or family in mind when building your branding and marketing strategy....
by Susanne Dwyer | Apr 26, 2017 | Agent, Agent, Best Practices, Branding, Broker, Broker, Business Insights, House Canary, Latest News, Marketing, Marketing, Social Media, Teams, Trends |
Social media advertising remains a mystery to many of us. Most of us have seen the statistics relating to the size and use of the larger social networks. We know that Facebook alone boasts over 1.71 billion active monthly users. Many of us have also attended seminars...