by Susanne Dwyer | Jul 11, 2012 | Best Practices, Branding, Coaching, Marketing, News, Technology |
Planning and implementing online branding for your real estate company is complicated. You need to do it right and within budget, but do you know how to determine your Internet marketing ROI? If you’re struggling to determine the baseline from which to measure your...
by Beth McGuire | Apr 11, 2012 | Best Practices, Branding, Coaching, Marketing |
As a fellow agent, speaker and coach, I’ve dedicated this column to spotlighting the people, principles and programs that can have a positive impact on our business. This month, we’re focusing on personal branding, so I reached out to one of the best in the business:...
by Susanne Dwyer | Sep 25, 2011 | Best Practices, Branding, Coaching, Lead Gen, Marketing, News |
(eM+C)—While the tough global economy has served to torpedo branding efforts at many organizations, the sometimes sticky relationship between sales teams and marketers can also torpedo a company’s lead generation efforts. If you still need more ammo to achieve your...
by Susanne Dwyer | Sep 6, 2011 | Best Practices, Branding, Coaching, Lead Gen, Marketing, News |
(EMC)—Although Admiral David Farragut had a long and distinguished career in the U.S. Navy, he’s best known for a single order he gave at the Battle of Mobile Bay on the Gulf Coast of Alabama. Farragut ordered his ships to attack the port, but when one ship sunk...
by Susanne Dwyer | Aug 28, 2010 | Best Practices, Branding, Marketing, News |
RISMEDIA, August 28, 2010—The term branding is certainly no stranger to the real estate industry. But in 2010, the concept of branding has evolved…because America has evolved. As economist John Tucillo recently said at RISMedia’s Social Media Summit, the number one...
by Kelli | Aug 1, 2010 | Branding, Marketing, News, Technology |
RISMEDIA, August 2, 2010—The term branding is certainly no stranger to the real estate industry. But in 2010, the concept of branding has evolved…because America has evolved. As economist John Tuccilllo recently said, the number one trend in America right now is...