by Susanne Dwyer | May 28, 2018 | Best Practices, Best Practices, Broker, Broker, House Canary, Latest News, Lead Story, Marketing, Trending |
For real estate brokers, online marketing may be one of the most difficult aspects of your job. First, you need to develop strategies that will promote your brand while also supporting your listings and your agents. On top of that, your marketing options keep changing...
by Susanne Dwyer | May 13, 2018 | Best Practices, Best Practices, Best Practices, Broker, Broker, Broker, Latest News, Marketing, Technology |
Don’t Miss RISMedia’s Power Broker Forum Every day, there are changes happening in real estate—and every day, brokers are addressing the challenges that come with it, developing new strategies to stay on top. Brokers out in front of these headwinds will...
by Susanne Dwyer | May 10, 2018 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, House Canary, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending, Trends |
In real estate, agents focus on telling stories. Whether it’s the seller’s memories in their old home or the buyer’s hopeful dreams in their new one, agents try to build emotional connections with their clients. Launched in 2010, Instagram has grown...
by Susanne Dwyer | May 2, 2018 | Advice, Best Practices, Broker, Broker, Coaching, How-To, Latest News, Lead Story, Marketing |
Open houses have always been a great source for lead generation when there is an effective strategy behind them. Sunday is notoriously known as “real estate day” in every city in the country. Look at the open house as the best, free lead-generating system to be in...
by Susanne Dwyer | Apr 18, 2018 | Agent, Agent, Best Practices, Best Practices, Broker, Broker, House Canary, Latest News, Lead Gen, Marketing, Teams |
Rising interest rates, a nationwide inventory shortage and buyers out in full force this spring market—this is the current real estate climate most agents are doing business in. Even with market challenges, agents also have to compete with each other, especially when...
by Susanne Dwyer | Apr 11, 2018 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, House Canary, Latest News, Lead Gen, Lead Story, Marketing, Marketing, Social Media, Trending |
In an industry that has feared change for so long, change has arrived, and it’s in the form of a technological revolution that has made an everlasting impact on real estate. Now, the question is whether or not brokerages can ride this wave of innovation and...