by Susanne Dwyer | Jan 30, 2018 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, Content Generation, House Canary, Latest News, Marketing, Marketing, Social Media, Teams, Trending, Trends |
A cocktail of fact, fiction and “noise” is plaguing social media, and brands and businesses are finding new and refined ways to resonate in response. In 2018, authenticity and influence will be the most potent strategies—and for real estate professionals,...
by Susanne Dwyer | Jan 25, 2018 | Best Practices, Broker, Broker, Broker, House Canary, Latest News, Marketing, National, News, Technology, Trending |
In a time of heightened competition from new business models and outside disruptors, brokers have an opportunity to solidify their standing in the marketplace by participating in RISMedia’s 30th Annual Power Broker Survey, the real estate industry’s...
by Beth McGuire | Jan 15, 2018 | Best Practices, Best Practices, Best Practices, Broker, Broker, Broker, Latest News, Marketing, National, News, Technology, Trending |
As we begin a new year, what are the most pressing issues on the minds of the nation’s real estate brokers? What are they most looking forward to in the year ahead? What strategies do they have in place to address inventory issues, technology adoption, agent retention...
by Susanne Dwyer | Jan 15, 2018 | Best Practices, Best Practices, Broker, Broker, House Canary, Latest News, Marketing, News, Spotlights |
In the following interview, Phyllis Staines, broker associate at RE/MAX Coastal Real Estate in Ponte Vedra Beach, Fla., discusses disruption, marketing and more. Region Served: Jacksonville, Fla. Years in Real Estate: 20 Number of Offices: 1 Number of Agents: 16...
by Susanne Dwyer | Dec 11, 2017 | Best Practices, Best Practices, Broker, Broker, Business Insights, Content Generation, House Canary, Latest News, Lead Gen, Marketing, Marketing, Social Media, Trending |
“Information and connectivity is needed more today than ever before,” said RISMedia President and CEO John Featherston while speaking at the TriplePlay REALTOR® Convention & Trade Expo in Atlantic City, N.J. last week. “Social media is a form of...
by Susanne Dwyer | Nov 29, 2017 | Agent, Agent, Best Practices, Best Practices, Branding, Broker, Broker, Business Insights, House Canary, Latest News, Marketing, Marketing, Social Media, Teams |
In my role as chief strategy officer at Realty ONE Group, I’ve had the pleasure of traveling around the country training thousands of agents on all kinds of proven marketing strategies that helped me as a broker generate more listings and higher quality buyer...