by Susanne Dwyer | Apr 28, 2013 | Best Practices, Marketing, News, Niche |
Focusing your energy and attention on a particular real estate niche hasn’t always been an attractive idea. In fact, there are many real estate professionals that believe niche marketing is far too narrow in scope. If you find yourself fighting the urge to ‘dig...
by Susanne Dwyer | Jun 4, 2012 | Agent, Agent, Best Practices, Coaching, Marketing, News, Niche |
Angel is a barber. He works with three other barbers in a local shop. They’re all very good at their job, but folks line up for Angel. He’s got a cadre of dedicated fans who wait longer, passing up the other trio of highly competent barbers just so they can be Angel’s...
by Susanne Dwyer | Mar 16, 2010 | Best Practices, Marketing, News, Niche |
RISMEDIA, March 17, 2010—In 2009, the total number of available transaction sides per agent increased by a whopping 13%. This is the largest recorded gain in over 25 years. Simply put, there is still a lot of business to be had and a lot fewer agents going after it....
by Susanne Dwyer | Nov 5, 2009 | Best Practices, Marketing, News, Niche, Technology |
RISMEDIA, November 6, 2009—The ongoing financial crisis is changing the face of the real estate market, and although the media is fond of using terms such as “credit crunch,” and “credit crisis,” these are misnomers. A more appropriate term would be a “return to...