by Susanne Dwyer | Oct 9, 2018 | Agent, Best Practices, Business Insights, Latest News, Luxury, Marketing, Marketing, News, Niche, Social Media, Trending |
The process of selling a luxury home is simply different. There are fewer buyers, so naturally, agents need to not only create the “wow” factor, but also implement marketing strategies that capture the attention of other agents and potential buyers. Here...
by Susanne Dwyer | Oct 4, 2018 | Agent, Agent, Best Practices, Best Practices, Latest News, Lead Gen, Lead Story, Marketing, Niche, Trending |
Forbes Magazine reports that in 2016, the National Association of REALTORS® (NAR) found that for sale by owner (FSBO) sales were at 8 percent—an all-time low versus the 21 percent all-time high set back in 1981. A Redfin survey the same year found that 25 percent of...
by Susanne Dwyer | Sep 19, 2018 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing, Niche, Trending |
Married couples might comprise the greatest share of homebuyers, but single women follow close behind, especially retired women over the age of 55, according to the Wall Street Journal. Gone are the days when women had to wait until marriage to buy a home; now, women...
by Susanne Dwyer | Sep 12, 2018 | Agent, Best Practices, Best Practices, House Canary, Latest News, Lead Gen, Marketing, Niche |
The following information is provided by the Center for REALTOR® Development (CRD). With more than 75 million people fitting into the American baby boomer demographic, it is easy to understand why this group would be important for REALTORS® to understand. Even more...
by Susanne Dwyer | Aug 1, 2018 | Agent, Apps/Gadgets, Best Practices, Broker, House Canary, Latest News, Marketing, Niche, Technology, Trending |
The following information is provided by the Center for REALTOR® Development (CRD). If international real estate was easy, everyone would be doing it! It is a challenging discipline, but those who are committed stand to gain a lot, from strong business contacts to a...
by Susanne Dwyer | Jul 26, 2018 | Agent, Agent, Best Practices, Best Practices, Branding, Latest News, Lead Story, Marketing, Marketing, Niche, Social Media, Trending |
During the summer months, agents often look for new ways to build their business. According to a 2017 NAR study, FSBO listings made up 8 percent of home sales in the previous year. While this doesn’t seem like a large amount, if you consider that over 90 percent...