by Susanne Dwyer | Mar 28, 2017 | Agent, Agent, Agent, Best Practices, Latest News, Lead Gen, Marketing, Technology |
For more than 20 years, REALTOR® Melissa Stanford, owner of Stanford Realty Company in Savannah, Ga., has been helping consumers in Chatham, Effingham and Bryan counties with their real estate transactions. Over that time, Stanford has seen a host of new opportunities...
by Susanne Dwyer | Mar 27, 2017 | Agent, Agent, Apps/Gadgets, Broker, Broker, Innovation, Latest News, Lead Story, Marketing, Technology, Trending |
Ask any real estate agent what their No. 1 goal for any given day is, and they’ll candidly tell you listing appointments. Work it back a bit, and you can get to the root of their drive: the lead itself. Never before have leads been more of a commodity than in...
by Susanne Dwyer | Mar 27, 2017 | Agent, Agent, Best Practices, Latest News, Marketing |
When training in real estate, there is one missed item that stands out to me with several offices and agents, and that’s the inability to track any return on investment from listing exposure. There are so many sites, apps and tools being sold to you in order to...
by Susanne Dwyer | Mar 26, 2017 | Agent, Agent, Best Practices, Branding, Business Insights, Content Generation, Latest News, Lead Gen, Marketing, Marketing, Social Media, Trending |
In the following interview, Jan Gillespie, REALTOR® with RE/MAX Cinco Ranch in Katy, Texas, discusses his local market, referral-generating strategies and social media marketing. Region Served: While my concentration is in Katy, Texas, with the referrals I’ve...
by Susanne Dwyer | Mar 23, 2017 | Agent, Best Practices, Broker, Business Insights, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending |
Leigh Brown is the first to admit that she sounds like a character on “The Beverly Hillbillies,” but she points out that her southern accent is part of what makes her authentic—the kind of real estate agent that people like to buy homes from. Being...
by Susanne Dwyer | Mar 21, 2017 | Agent, Best Practices, Broker, Latest News, Marketing, Niche, Teams |
Every buyer wants a great deal, and many continue to show an interest in purchasing a foreclosure or short sale, with the understanding that buying a house for under market value will likely provide instant equity. As real estate professionals, it’s imperative...