by Susanne Dwyer | Jun 18, 2015 | Best Practices, Coaching, Marketing, News |
The demand for video in real estate has never been higher. According to NAR, eighty-five percent of buyers and sellers want to work with an agent who uses video. While some agents have started using video to connect with their clients, a new technology is gaining...
by Susanne Dwyer | Jun 17, 2015 | Best Practices, Broker, Broker, Coaching, Marketing, News |
Hats off to the class of 2015! With graduation season upon us, let’s take a look at three ways to attract the next generation of professionals to your brokerage. Engage with collegiate groups. Make a list of the local colleges in your region—remember, they don’t have...
by Susanne Dwyer | Jun 15, 2015 | Best Practices, Coaching, Lead Gen, Marketing, News |
One of the biggest things REALTORS® struggle with is finding profitable ways to generate leads online, and this is actually a pretty hard thing to accomplish. However, there are two types of ads that work in almost every real estate market. I’m going to show you two...
by Susanne Dwyer | Jun 13, 2015 | Best Practices, Marketing |
During the busy spring/summer selling season, it’s especially important to ramp-up your marketing efforts. Fortunately, several partners in the National Association of REALTORS®’ s REALTOR Benefits® Program offer members special year-round savings on marketing...
by Susanne Dwyer | Jun 13, 2015 | Best Practices, How-To, Marketing, News |
In real estate, we know that listings can sometimes blend together in a myriad of words. So how do you make your listings rise to the top and stand out to consumers? Enter what we’re calling verbal staging—the art of distinct-ifying (another term we created!) a...
by Susanne Dwyer | Jun 11, 2015 | Best Practices, Coaching, Marketing |
Whether it’s plastering photos of yourself on billboards, helping out at local charity events or even sponsoring a little league team, each agent has their own secret for connecting with clients. The key to creating a connection with new clients is to find your niche...