Mobilize Your Workforce: 8 Need-to-Have Apps for Your Buyer’s Reps
Gone are the glory days when real estate companies had exclusive access to listing data; people communicated by actually speaking on the phone and facsimiles were considered high tech. Today, nearly everyone has a smartphone, a Twitter feed and a mobile lifestyle....Consumer Attitudes on Housing Continue Gradual Upward Trend
Results from Fannie Mae’s September 2012 National Housing Survey show Americans’ optimism about the recovery of the housing market and with regard to homeownership continued its gradual climb, bolstered by a series of mortgage rate decreases experienced throughout the...Top 4 Ways to Boost Visibility of Your Personal Brand
As a real estate professional, creating a strong personal brand will allow you to stand out among the competition. However, gaining a voice in an often oversaturated market can be easier said than done. Without a doubt, boosting brand visibility and promoting the...Understanding RPR: How to Leverage Realtors Property Resource® (RPR) to Create Market Advantage
Over the past two years, I have been leading the Broker Outreach Initiative at Realtors Property Resource® (RPR®). During that time, I have spoken with hundreds of real estate professionals in order to present RPR’s value proposition to REALTORS®, as well...Is Your Website Providing Real Answers and Credibility?
When your prospects visit your website, they are often confused and are searching for information that can help them make a real estate decision. Every day, they are bombarded with contrary information about whether it’s a good time to buy or sell, the best ways...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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