The ‘Grow or Die’ Lie: Why Everything You Think You Know about Business Growth Is Wrong
All growth is good. Bigger is better. All businesses must either “grow or die.” If you’re a small business owner, you might have been nodding along as you read those business mantras, agreeing wholeheartedly with each one. After all, it’s what you’ve always been...How One Nugget Can Create a Lot More Business for You
It is not uncommon that I tell an audience that they can have the greatest strategies in the world but if they don’t understand what makes them tick they are still never going to function at their peak performance. While I believe that this truth is the root of many...40 Years of Innovations: ERA’s Formula for Success Poises Company for Future Growth
Over the past few months, as we were gearing up for our 40th anniversary celebration, I spent a lot of time thinking about ERA Real Estate’s roots in innovation. When our founders Jim Jackson and Gene Francis paired the new technology of the fax machine with the real...7 Ways to Convert More Internet Leads
You spend a lot of time and effort on your social media campaign, your blog posts and your tweets. You invest a lot of money in sites that promise good leads. And yet, the conversion rates on the leads you get still aren’t great. This is because you haven’t optimized...REALTORS® Call for Broad Qualified Mortgage Definition to Help Consumers and Housing Market
A narrow definition of the impending Ability to Repay regulation could harm consumers and the housing market recovery, according to the National Association of REALTORS®. In a recent letter sent to Richard Cordray, director of the Consumer Financial Protection...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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