How to Create a Customized Tech Approach that Supports Your Agents
Shawna Alt grew up in the real estate business, having watched her mother run her own company. Even though she didn’t initially have the desire, she found herself following in her mother’s successful footsteps. After graduating from the College of...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Promoting your brand and listings online is a fundamental marketing practice that agents embrace every day, but breaking through all the noise...
Is Your Digital Marketing Strategy Still Relevant?
Systems provide consistency and prevent essential details from falling through the cracks. But when it comes to marketing your services, systems can age and potentially become less effective. That’s because marketing, like decorating and fashion trends, can...
Is Your Current Brand Strategy Serving You?
When it comes to branding your brokerage, the first question to ask yourself is if branding plays a role as a visual aspect, or as a strategy. At first you might wonder why it matters, but there is a rather important intertwined connection between branding, marketing...
11 Ways to Leverage No-Cost Social Media Marketing
Using social media is a great way to gain exposure for your brand as well as the properties you represent and connect with potential clients around your community. Fortunately, there are plenty of ways you can leverage social media without spending money. Facebook...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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