by Susanne Dwyer | Sep 18, 2011 | Best Practices, Coaching, Marketing, Technology |
(EMC)—Companies are now spending billions of dollars annually on social media to create brand awareness and lead generation. A significant percentage of this money will be spent on Facebook, with the goal of increasing a brand’s fan base through either Facebook page...
by Susanne Dwyer | Sep 18, 2011 | Marketing, News |
As homes continue to sit on the market for longer periods of time, providing sellers with immediate and consistent showing feedback is one way real estate professionals can help their clients understand why their home isn’t selling, and give them a clear sense as to...
by Susanne Dwyer | Sep 17, 2011 | Best Practices, Coaching, Marketing, Technology |
Hopefully, by now we all can agree that social media has given consumers the most powerful voice they have ever had. And it’s universally accepted that word of mouth has always been considered the very best form of advertising. Since Facebook’s “Like” button was...
by Susanne Dwyer | Sep 17, 2011 | Marketing, News |
Fannie Mae (FNMA/OTC) recently announced Servicer Total Achievement and Rewards (STAR) Program results for the first half of 2011, measuring the performance of servicers in helping homeowners avoid foreclosure. The STAR Program, announced in February 2011, provides...
by Susanne Dwyer | Sep 15, 2011 | Best Practices, Coaching, Marketing, News, Technology |
The media world has changed in a very fundamental way in the past five years. In the old paradigm, the gatekeepers held the keys to the kingdom. Publishers and editors in print, program directors in radio, and producers on television got to decide what the rest of us...
by Susanne Dwyer | Sep 15, 2011 | For Your Clients, Marketing, News |
Millions of homeowners share a feeling of helplessness, not knowing where they stand with their bank and not understanding the foreclosure process. A new resource called the Foreclosure Defense Academy aims to rescue these homeowners from their information abyss,...