by Susanne Dwyer | May 25, 2011 | Best Practices, Marketing, News |
RISMedia, May 26, 2011—This business is about connections and relationships. Before you can ratify a contract and go to closing, you have to connect. You have to engage. You have to collaborate. You have to deliver an experience, not just a transaction. Finding the...
by Susanne Dwyer | May 25, 2011 | Best Practices, Marketing, News |
RISMedia, May 26, 2011—YouTube has changed dramatically over the last five years. Everyone in video marketing feels like they’re playing Calvinball, the game invented in the comic strip Calvin and Hobbes. As Calvin once said, “The only permanent rule in Calvinball is...
by Susanne Dwyer | May 25, 2011 | Best Practices, Marketing, News |
RISMedia, May 26, 2011—Whenever a new trend hits any market I have to ask, “Will it simply become another fanny pack?” You know, have its heyday then fade away, only to be held onto dearly by a few mullet-wearing fans for way too long. I have spent the last eight...
by Susanne Dwyer | May 24, 2011 | Best Practices, Marketing, National, News, Technology |
RISMEDIA, May 25, 2011—This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: create your email newsletter with ease, put the power of the SentriLock SentriCard® to use for your customers, and NAR’s 2011 Member Profile shows commitment to...
by Susanne Dwyer | May 24, 2011 | Best Practices, Marketing, News, Technology |
RISMEDIA, June 7, 2011—It’s difficult to keep certain areas of our lives neat and uncluttered, and what might look fine to us can be confusing and appear busy to others. Over time, your website can collect too much unorganized and old information, along with indirect...
by Susanne Dwyer | May 24, 2011 | Best Practices, Marketing, News, Technology |
RISMEDIA, May 25, 2011—I recently had the chance to attend the Leading RE annual conference in Las Vegas and stay at the beautiful new Cosmopolitan Hotel and Casino. The conference was great and the hotel was absolutely amazing. Spending a whole week out in Vegas...