by Susanne Dwyer | Mar 11, 2021 | Agent, Agent, Best Practices, Business Insights, Latest News, Marketing, Social Media, Trends |
As VP of Marketing at Lamacchia Realty and Crush It in Real Estate, the biggest question I get asked is: “What do I post on my Facebook business page?” Some would hope the answer would be, “Here’s a list of posts that should be posted every two...
by Susanne Dwyer | Mar 11, 2021 | Agent, Agent, Best Practices, Branding, Latest News, Marketing |
You hear the word “branding” thrown around a lot in business circles, so much so that its meaning has almost become diluted. That can minimize the importance of true branding for many people when they create their marketing strategy—but branding your...
by Susanne Dwyer | Mar 10, 2021 | Agent, Best Practices, Best Practices, Branding, Broker, Latest News, Marketing, Teams |
In today’s competitive marketplace, you need a strong personal brand to stand out from the crowd. No matter how you plan to work in real estate—as an individual, with a team or in your own brokerage—you must consider what your professional name and reputation...
by Susanne Dwyer | Mar 8, 2021 | Agent, Best Practices, Branding, Latest News, Lead Story, Marketing, Teams |
Now that we’re a few months into 2021, it’s time to take advantage of the new opportunities that are at your fingertips. Perhaps it’s also time to give your real estate brand a refresh for the new year. Here are a few tips to get you started on...
by Beth McGuire | Mar 4, 2021 | Best Practices, Best Practices, Broker, Broker, Business, Latest News, Marketing |
As vaccines continue to roll out and case numbers continue to decline, agents across the country are beginning to prepare for “Life After COVID.” Though there is mass speculation as to when that might be, there is a growing consensus that mass vaccination...
by Susanne Dwyer | Mar 3, 2021 | Agent, Best Practices, Best Practices, Latest News, Luxury, Marketing, News, Niche |
Real estate lead generation ideas are like gold. Ideas with real value are hard to come by, but you get to enjoy a generous payoff when you do find one that works. At the same time, generating real estate leads—especially in the luxury market—can take a lot of...