Become a Beacon of Light to Incorporate Personal Growth Into Your Brand
In a world filled with negativity, we could all use a little more hope and optimism in our lives. As a real estate professional who prioritizes relationships, you can become a powerful source of influence and positivity for the people in your circle. How? By focusing...
Determining a Marketing Budget in Changing Times
An unpredictable and changing market can make budgeting a real challenge, especially when it comes to marketing expenses. Immediately, questions arise: Should I increase or decrease the amount of money I’m spending on marketing? What’s the best thing I can...
Finding Success With Live Video Tours
This is the year real estate agents adapted quickly to virtual tours and home showings using the video camera on their phone. It turned out to be a lifesaver for buyers who were ready to purchase a home and wanted to lock in the low interest rates, as well as for the...
Great Real Estate Marketing Matters Now More Than Ever
At many major companies, marketing is the first thing to go during tough economic times. However, research has suggested this move can actually set these businesses back even further. One study from the Harvard Business Review showed that businesses that drastically...
An Agent’s Guide to Shooting a Better Virtual Home Tour
For agents looking to grow their business and expand their social media presence, utilizing the power of video is a fundamental tool for your marketing strategy. Prospective homebuyers are looking for new ways to explore for-sale homes and listings, so it’s time for...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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