Do Your Customers Trust Your Broker Marketing?
The technology landscape for engaging with homebuyers is evolving at a rate not seen in recorded history. The average homebuyer is drowning in a sea of advertising touches and automated marketing. There is so much marketing noise that consumers are becoming numb...
3 Simple Ways to Improve Your Luxury Home Marketing Strategy
Recently, we spoke with our very own president of The Institute, Diane Hartley, to answer the three biggest questions on every luxury real estate agent’s mind when it comes to growing their luxury real estate practice: 1. How do I improve my marketing strategy?...
Brokers: Where Are Your Marketing Dollars Best Spent?
Brokers: What’s the best marketing spend? In this webinar, we’ll break down effective marketing solutions and strategies, centered on generating leads and referrals, so you can manage your money wisely. Register now! What: RISMedia Webinar Series –...
3 Ways Your Image Can Suffer Serious Setbacks
Earning business for your brokerage requires maintaining a positive impression in your community. It’s a task that requires vigilance on many fronts, since problems can creep in where you least expect them. Here are three areas that may warrant closer attention:...
List Your Home ‘For Sale by Owner’
A recent Facebook post by a top-producing agent read: “I recommend that all sellers try for sale by owner.” I couldn’t believe it when I read it, so I read it twice. Yep, that’s what it said alright. It just didn’t use those words....
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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