by Susanne Dwyer | Jan 8, 2020 | Latest News, Lead Story, Luxury, Marketing, News, Niche |
Those of you who know me know I’m passionate about open house conversion. When I got started in the real estate business at the age of 18, I didn’t have any great leads. I didn’t have any money to spend on marketing, but I needed to meet buyers and...
by Susanne Dwyer | Jan 7, 2020 | Best Practices, Content Generation, Latest News, Marketing, Marketing, Social Media, Trending |
Editor’s Note: The Industry Influencers series analyzes the industry’s most effective marketing efforts and shares experts’ actionable insights. Patrick Lilly, broker with Core Marketing and founder of RealEstate.Vision (REV), has worked in the...
by Susanne Dwyer | Jan 2, 2020 | Best Practices, Branding, Broker, Latest News, Lead Gen, Marketing, News, Spotlights, Trending |
In the following interview, Michael LaRocque, broker/owner of LaRocque & Co., REALTORS® in Cocoa, Fla., discusses the firm’s internet lead program and branding strategies. Region Served: East Coast of Central Florida Years in Real Estate: 20 Number of...
by Susanne Dwyer | Jan 1, 2020 | Best Practices, Broker, Broker, Latest News, Marketing, Trending |
Email Marketing Solution ActivePipe Continues to Raise the Bar Wish Properties Inc., a local Sherman Oaks, Calif.-based real estate office with global connections, first opened for business in 2012 as Wish Sotheby’s International Realty. Today, the firm is made...
by Susanne Dwyer | Dec 29, 2019 | Latest News, Marketing, Niche |
In design and home life, going “green” continues to gain momentum, and it can be a lucrative niche for real estate agents. Here’s a look at what’s new and what’s improving in the way of green living. Smart Homes Smart homes are becoming...
by Susanne Dwyer | Dec 22, 2019 | Best Practices, Best Practices, Latest News, Marketing, Technology |
Creating a real estate website can be challenging, especially if you’re skilled at selling homes but not as great at internet marketing. Here’s a list of five ways you can optimize your website to convert leads into clients. 1. Use transparency to earn...