Leveraging Social Media (Without Spending Money)
Here’s how to use social media to boost your marketing efforts without spending a dime. Facebook Post Relevant Content Julie Upton, REALTOR® with Compass Marin and Sonoma counties, suggests “Keeping content relevant to your audience and micro-targeted or...
Industry Influencers: Making an Impact With Modern Advertising Solutions
Editor’s Note: The Industry Influencers series analyzes the industry’s most effective marketing efforts and shares experts’ actionable insights. Tai Savet, a REALTOR® and marketing expert with Agents of LA Inc., based in California, is tackling...
The 4 Best Types of Digital Advertising and When to Use Them
While real estate will always be a relationship business, the nature of those relationships is becoming increasingly more “digital.” In fact, the National Association of REALTORS® (NAR) claims that 44 percent of recent buyers looked online at properties...
3 Reasons Your Listing Isn’t Selling
While the market is shifting, many still consider it to favor sellers. Luxury property sales have begun to slow, but many affordably-priced homes are still moving quickly. However, some agents are finding that this isn’t the case for them. When a home sits on...
3 Steps to Listing Descriptions That Sell
When you’re putting a home on the market, it’s more than a property. You need to sell the fact that it is someone’s future home, and not just another house. Part of that is making sure your property descriptions attract attention and create a...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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