by Susanne Dwyer | Aug 18, 2019 | Best Practices, Branding, Latest News, Lead Story, Marketing, Trending |
Email has become one of the most preferred communication channels for modern-day consumers. This is largely due to its effectiveness and versatility in driving genuine engagement between a brand and their customers. But, there are a few mistakes commonly made that can...
by Susanne Dwyer | Aug 14, 2019 | Best Practices, Branding, Latest News, Lead Gen, Marketing, Social Media, Trends |
When Nextdoor was still making its way into the mainstream social media space, its uses in real estate were broad and vague. While it provided real estate agents with the tools to better connect with local prospects, they often had to take the initiative to formulate...
by Susanne Dwyer | Aug 13, 2019 | Agent, Best Practices, Latest News, Lead Story, Luxury, Marketing, News, Niche, Trending |
As a successful real estate professional, international buyers could become an integral part of your business; however, it can be a bit intimidating to figure out how to capture this market. Just as in any real estate market niche, networking and connections are...
by Susanne Dwyer | Aug 11, 2019 | Best Practices, Broker, Broker, Broker, Innovation, Latest News, Marketing, Technology |
The real estate brokerage model has its historic roots in the late 19th and early 20th centuries. Unfortunately, some brokerages are still stuck in the “good old days,” with systems, processes and marketing that hasn’t changed much over the decades....
by Susanne Dwyer | Aug 8, 2019 | Agent, Best Practices, Best Practices, Latest News, Lead Story, Marketing |
Since 2013, the National Association of REALTORS® has seen a consistent increase in agent membership year-over-year. Despite this growth, not all of these agents are able to stay in for the long haul. As Buffini & Company Founder and Chairman Brian Buffini says,...
by Susanne Dwyer | Aug 6, 2019 | Branding, Business Insights, Latest News, Lead Story, Marketing, Marketing, Social Media, Trending |
Editor’s Note: The Industry Influencers series analyzes the industry’s most effective marketing efforts and shares experts’ actionable insights. Jessica Edwards—REALTOR®, broker and global luxury ambassador of The Carolinas Finest | Jessica Edwards...