Facebook Ads Made Easy – Part 1: Creating a Business Page
Remember the days when real estate marketing relied on bus benches, billboards, or printed magazines? Let’s not forget the heavy price tags that came with those advertising tactics. Luckily, today’s agents can leverage advertising tactics that are more...
The Wrong Way to Share on Facebook (and How to Do It Right)
Are you sitting down? We need to share something—a harsh truth that (we promise!) you’ll be all the better for realizing. You’re doing Facebook wrong. Huh? You read that right. If you’re a real estate professional using Facebook to market your...
A Matter of Time: Most Real Estate Pros Struggle to Clock In on Social Media
Social media is no longer an offshoot of a real estate marketing strategy. It’s a full-fledged, proven business-builder, carving paths to fresh crops of leads online with every share. Finding time to make the effort? That’s a whole ‘nother story....
How to Succeed at Social Media: Who You Can Reach
Social media lays claim to the world’s largest and most demographically diverse audience, with its population of more than 2.3 billion users. The Guardian reports that Facebook members alone total one-seventh of the world’s population, with 1.6 billion...
Using Big Data to Find Clients for Your Real Estate Business
In one of the most competitive industries in the world, real estate professionals can adapt to the times to find the right clients and reach them in the right way. It’s no longer just a matter of “trusting your gut.” If you’re looking for...
Strategies to Boost Your Content’s Visibility
What’s the point of having a social media game plan if your content isn’t getting in front of the right people? Here are a few ways to improve your brand’s visibility and reach on social media.
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