by Susanne Dwyer | Jul 28, 2020 | Agent, Best Practices, Content Generation, Latest News, Lead Story, Social Media, Tip of the Day |
One of the most important qualities that buyers and sellers look for in a real estate agent is local market expertise. Of course, this type of information should include what is selling, which neighborhoods are most sought after, what properties are coming on the...
by Susanne Dwyer | Jul 14, 2020 | Agent, Best Practices, Business Insights, Content Generation, Latest News, Lead Story, Social Media |
Creating and maintaining an effective social media strategy is a top priority in today’s real estate climate. Posting active listings and sharing relevant real estate content across social media is an obvious, yet essential marketing strategy. However,...
by Susanne Dwyer | Jul 5, 2020 | Business Insights, Content Generation, Latest News, News, Social Media, Spotlights |
Molly McMahan Director of Marketing, Technology and Philanthropy Coldwell Banker McMahan Co. With over 25 years of experience working in the real estate industry, Molly McMahan feels right at home. In fact, this business runs in her family. Her father had a long...
by Susanne Dwyer | Jun 25, 2020 | Agent, Best Practices, Latest News, Lead Story, Marketing, Social Media |
Social media has become a necessity when it comes to real estate agents’ marketing and advertising. There are so many things that an agent can do to promote their business from posting videos of homes they are selling to tips to help future buyers prepare for...
by Beth McGuire | Jun 16, 2020 | Agent, Agent, Agent, Apps/Gadgets, Best Practices, Best Practices, Best Practices, Business Insights, Content Generation, Innovation, Latest News, Lead Story, Marketing, Marketing, Social Media, Teams, Technology, Trends |
For agents looking to grow their business and expand their social media presence, utilizing the power of video is a fundamental tool for your marketing strategy. Prospective homebuyers are looking for new ways to explore for-sale homes and listings, so it’s time for...
by Susanne Dwyer | May 26, 2020 | Agent, Best Practices, Business Insights, Latest News, Lead Story, Marketing, Social Media |
Over the years, the business of real estate has transitioned from newspaper and bench ads to internet-based marketing. Future homebuyers now have constant access to real estate content, listings and virtual tours from competing agents—all online. Therefore, an...